A product designed by Cambridge based DesignEdge has won the Industrial Product Design of the Year category of this year’s Plastics Industry Awards (PIA). The PIA is a national event, dedicated to rewarding innovation and exceptional performance to the best companies and designers within the polymer field. The ceremony is held annually in London and is considered to be the ‘Oscars’ of the UK plastics industry.
EndoCuff is an overtube that fits onto the tip of conventional colonoscopes to improve the colonoscopy procedure. Its innovative use of polymer technology and ground breaking design integrated with real health benefits within cancer detection made EndoCuff a winning candidate. DesignEdge was previously a finalist in the PIA awards for its work with Megger on a range of electrical test meters.
DesignEdge has become a member of Cambridge Wireless, a leading and vibrant community across the globe interested in the development and application of wireless and mobile technologies to solve business problems. Bringing together over 300 companies with expertise in wireless technologies Cambridge Wireless networks through a range of events.
DesignEdge has created designs for a range of members such as AlertMe, Cambridge Broadband Networks, Nujira and CRFS. Bruce Hutchison says, “We are looking forward to continue working with like-minded companies in the wireless sector and debating the latest trends in the industry while developing mutual collaboration for commercial opportunities.” Cambridge Wireless has grown to become the pre-eminent organisation for those involved in the wireless industry and establish itself as the leading wireless community.
CRFS, the world-leading manufacturer of RF spectrum monitoring systems was today presented with the 2013 Queen’s Award for Enterprise, International Trade and recognises outstanding export sales. DesignEdge worked seamlessly with the CRFS team to develop the world’s first cost-effective system for remote, real-time monitoring and surveillance of the radio spectrum.
DesignEdge created the metal enclosure to be robust and rugged, to work within a temperature range between -30 to +55°C and to meet IP67. The RFeye is housed in a compact, lightweight housing designed for hostile environments for both fixed, mobile applications and man-portable deployments. CEO Dr Alistair Massarella, “this award reflects our use of good design and engineering and we are looking forward to working with DesignEdge on the next generation of our market leading radio spectrum systems.”
EndoCuff has already won an Honourable Mention in the Red Dot Awards and a Silver Award Winner in the Medical Devices Category of the A’ Design Awards. The product is now a finalist in the D&AD Professional Awards in the Industrial Product Design Category.
EndoCuff is competing against many iconic brands including the Olympic torch, Apple, Google and Nike. Since 1988 D&AD Juries have rewarded brilliant creative thinking for products ranging from baby bottles to bikes. The jury includes such luminaries as Hartmut Esslinger founder of Frog Design and Luke Pearson of PearsonLloyd Design. The Yellow Pencil is recognised the world over as a symbol of the very highest creative achievement. DesignEdge has worked with ARC Medical for over 3 years to design and develop this innovative device into volume production.
DesignEdge has been shortlisted in the international Design Week Awards in the Product Design Category. The EndoCuff is pitched up against such brand icons as the Apple 27-inch iMac, iPad Mini and Logitech at the Honourable Artillery Club with a star host Lauren Laverne.
Says DesignEdge’s Bruce Hutchison, “We are delighted that the many challenges we overcame to create a device to improve the colonoscopy procedure and cancer detection has been recognised at these awards.” Established in 1989, this is the largest awards scheme of its kind in the UK. The Design Week Awards recognise excellence and innovation in design across nearly 20 design specialisms ranging from corporate identity through to websites and consumer products. Aesthetics and innovation, the quality of form and function are the elements acknowledged every year.
A medical product developed by Cambridge industrial design company DesignEdge that improves the effectiveness of the colonoscopy procedure has been recognised in an international design competition.
DesignEdge received a certificate of excellence for winning the the Silver A’ Design Award in the Medical Devices and Scientific Instruments Category. The design was judged by a panel of 3 different juries and voted on functionality, ergonomics, engineering, presentation, innovation and technology. A’ Design Awards is an international annual juried design competition that honours the best designers, architects, engineers and design oriented companies worldwide.